2. The world’s biggest red wine consumers are the Chinese but a really small country is rocking first place per capita basis.
The Chinese drank their way to a record 155 million 9-litre cases of red wine in 2013, thereby surpassing the French whose consumption decreased by 18 % to 150 million cases. The increasing popularity of red wine in China is largely due to the fact that red is considered to be a lucky color. This symbolic importance combined with the health improving virtues of the drink, encourage Chinese to grab a bottle from the supermarket shelf more and more often.
A nod to our friends at cheers-wines.com growing very rapidly in the Chinese wine market!
Can you guess who the biggest wine consumers in the world are? Well, while Italy is world’s biggest wine producer, Italian are only #4 on our wine consumers list surpassed by France and Portugal.
When it comes to the biggest US wine consumers the leaders are: California, New York followed by Florida.
France still drink more wine (all categories) per capita than the Chinese with 53 liters per capita per year versus 1.9 in China.
But which country drinks the most wine per capita? The Vatican with 74 liters per capita per year which is about 99
bottles of 75cl per year!